There is nothing stressful like dealing with a difficult client. In most occasions, you get into business dealings with them while you are in your happy mode. In fact, when they share details about what they want done for them, you are quick to accept. Now, you have started work as agreed, and submitted your
Most people only know You-tube as a video hosting site where one can freely share as well as learn from others. What they don't know is; you-tube also hosts very cool free music that you can use it anywhere without worrying about copyright infringement.
There is nothing frustrating in Screen-casting like a client telling you that the quality of the videos you sent to him/her are horrible. Considering the time you have spent recording, editing and finally delivering the video; being told this is heartbreaking. With this said, the client is always right. So, you have to find a solution or else, the client may decide not to pay you at all.
There is a secret in video marketing called 'Pattern Interruption.' It's commonly used in Video Sales Letters. Successful online video marketers utilize it in their videos. It is a psychological trigger that arouses the subconscious part of the brain. This works best on long versions of sales letters.
In other words, pattern interruption is meant to excite you and make you interested in learning more. This technique varies. For longer videos, it's more of the 'story-line,' while for shorter videos, it's the video effects, transitions and sound effects. Here is a list of common ways that you can use to splice up your videos and eliminate monotony.
Many video producers will keep secret of their video resources because that is where they make their dollars. Ok, who wouldn't? That's how to remain relevant in the market. Now, note that without regular research and updates- these resources will become obsolete someday. Market and trends change. This means that video producers who relied on these resources will loose their market value.
You see, if you sell online and you have not started using video, then you are missing out on customers who take action after watching a video about your products or services.
According to CISCO, 80% of all internet traffic will be video by 2021. Moreover, Google found that 70% of B2B buyers watch videos on their journey through the sales funnel.
When your client asks for video revisions the first time, you are excited because you know you are close to completing the project - and getting PAID.
But, after the first round of revision, you client sends your a longer list of revision request and you are are like WTF! Why didn't he/she spot these issues the first time I shared the video?
Considering that it may take you 1 day to find a suitable freelancer to take over the project, having them understand the presentation style, idea and so forth will take you another 1-2 days. He/she will have to send you their version then you review it before sending it to the client.
Now, let's say you meet a client online and he/she has the video script but is clueless on how to visualize script into a self explanatory video. Additionally, the client is not willing to appear on video or is working on a tight budget thus can't pay for a shoot. How will you advise him or her after you have looked at the script? Will you dismiss and say you cannot think of anything?
Any freelancer with proven track record will tell you that they regularly get requests from both past and new clients to work on a project within a very short timeline-in fact, it's the client who sets the timeline. When this happens, the client will offer to pay you more to complete the project. But not all of these clients will mention this when making their request, and if you are naive, you will accept the project and charge them your regular rates.